Another issue is the search engine existence awareness.
Most of Internet users are unaware of other search engines existence as it is showed in the following study: (URFIST de Rennes. (2008). Enquête sur les besoins de formation des doctorants à la maîtrise de l’information scientifique dans les Ecoles doctorales de Bretagne.)
Use of meta search engines
Use of specialized search engines
According to a recent study (iProspect. (2008). Blended Search Results Study – April 2008.) made in the United States on three search engines, vertical search (specialized search) are not used by 60% (including 25% who may did it without knowing). Images search is the most used with 26%, News search 17% and Video search 10%.
It seems that even among the biggest search engines, Internet users do not use complex search tools.
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