Affichage des articles dont le libellé est Japan. Afficher tous les articles
Affichage des articles dont le libellé est Japan. Afficher tous les articles

dimanche 31 mai 2009

Search engine market in Japan

The Japanese search engine market has an interesting configuration because controlled by an American company which is not Google: Yahoo.

I clearly believe that if Yahoo lost Japan everything is over for him because Japan may influence other countries in the Asian Pacific region.


Date: May 2009
Source: Ga-Pro
On January the 23rd 2008 the results were the following according to the same source:

Date: January 2008
Source: Ga-Pro
So here we can see that there is more or less some changes. In more than one year Google took between 4 to 6%(Biglobe using Google technologies) and Yahoo lost only one.
MSN lost 2%.
As a conclusion I would say that the Japanese market is mature and recognizes only two search engines: Yahoo and Google.