mercredi 3 juin 2009

Search engine market in India

Here are the figures for India:

Date: June 2008
Source: Comscore

So well according to Comscore Google is by far the leader up there followed by Yahoo.
Honestly  I dislike to give only one source of information because according to the triangle method we should check three independant sources of information which point to the same answer.
So if you make as well some deep research you should arrive on the Internet and Mobile Association of India which trough a report untitled "Search Engine Marketing" gives you the following information:

Date: 2007
Source: I Cube

I tried to locate the I Cube website if it is the following www.icubeindia.co.in I did not find back the information on it. But taking in account that the IAMAI validated it I consider those data accurate enough to make a comparison with the ones of Comscore.

So well no surprise Google is still first and Yahoo second. Then it is always the same story from one company to another the followers are changing. I guess it is because they change the panels on which they are taking the data from. For example if when Comscore is making its statistics on 10,000 users a small number of them(let's say 100) can increase drastically the position of a small search engine player.

In any case the idea to keep in mind is that Google is the leader in a country of 81 millions of users according to Internet World Stats.

Aucun commentaire:

Enregistrer un commentaire